THE PARSONS DEAN OF FASHION CONTACTED US TO MAKE THEIR BENEFITS A MEMORABLE NIGHT. THE REST IS HISTORY

PARSONS BENEFIT 2017

WITH HONOREES SUCH AS RIHANNA, EILEEN FISHER AND KAREN KATZ (CEO, NEIMAN MARCUS), WE WERE INVITED TO ART DIRECT THE EVENT, TO ADD SOME EXCITEMENT AND JOY. WE BROUGHT THE FELA BAND AS THE MAIN MUSICAL ACT FOR THE EVENING AND AS A SURPRISE, WE REARRANGED TWO OF RIHANNA’S HITS IN AFRO BEAT STYLE.

WE ALSO CREATED AN ORIGINAL SOUNDSCAPE FOR THE GUESTS’ ARRIVAL, INTRODUCED A DRUM & DANCE PERFORMANCE FROM COTE D’IVOIRE, A KRUMP TRIO, A CONTEMPORARY DANCE SOLO AND PIANO SOLO BY TWO BFA GRADUATES, AND A SURPRISING POETRY INSTALLATION IN DIFFERENT LANGUAGES BY STUDENTS AND FACULTY IN THE VENUE’S BATHROOMS.

IN ADDITION, WE COLLABORATED WITH FACULTY ON THE GRADUATE’S RUNWAY SHOW, CREATING THE SOUNDTRACK FOR THE VARIOUS COLLECTIONS.

PARSONS BENEFIT 2018

CONTINUING OUR COLLABORATION WITH THE PARSONS BENEFIT, WE WERE YET AGAIN ASKED TO ART DIRECT THE EVENING’S ENTERTAINMENT AND CREATE THE SOUNDTRACK FOR THE RUNWAY SHOW. HONOREES INCLUDED SOLANGE KNOWLES, GUCCI CEO MARCO BIZZARRI AND FARFETCH CEO JOSÉ NEVES.

WE STARTED THE EVENING WITH TWIN HARPISTS, FOLLOWED BY A CONTEMPORARY DANCE SOLO, A DANCEHALL BATTLE, THEN VOGUING BATTLE, AND CLOSING THE EVENING’S PROGRAM, THE HARLEM GOSPEL CHOIR.

ALL PERFORMERS, EXCEPT THE HARLEM GOSPEL CHOIR, WERE DRESSED IN GRADUATING STUDENTS’ COLLECTIONS, BRINGING MUCH VISIBILITY TO THEIR WORK.

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HERMÈS LAUNCH - FRAGRANCE JOUR